PPC Management Services
For Profitable Leads & Conversions
Pay Per Click Marketing
Our PPC Management services help you acquire new customers fast. PPC Management is the process of advertising your business through search engines. When your target audience searches for a product or service like yours on Google or Bing, we will help your business appear at the top.
Generate high-quality traffic and increase conversions:
Are you looking for a marketing strategy that will help you generate more web traffic and conversions? If yes, then PPC advertising is just what you need! Fuel your website with high-quality traffic and watch your conversions explode. With over 3 billion searches every day, these searches are full of people looking for answers and solutions to their problems. A percentage of these searches are problems that your business solves. Through the use of ppc management services, you can pull new customers to your business immediately.
Get results instantly:
Paid search ads will drive traffic to your website instantly once set up. Unlike organic search listings, you will be on the front page of search engines instantly by using Google ads or Bing ads. However, you pay per click on your search ads. It is important to make sure your ad spend goes toward clicks that actually convert into conversions. In addition, it is even more important that your cost per conversion (CPC) is not higher than the value of your customers.
Unless you are trained in running a PPC campaign management, you should outsource it. Google makes it easy to start your Google Ads campaign, but it takes experience to optimize it for conversions.
Our Process
Identify Keyword Opportunities For Your Business
Spend money on the most cost-effective keywords. We will do thorough keyword research to find opportunities for your business. Keywords are the search terms that people type into search networks when looking for something they are interested in. We research thousands of keywords and measure search traffic, competition, and costs associated to select the best keywords for your advertising campaign. We will also exclude negative keywords to make sure you’re not wasting your ad spend on unqualified traffic and leads.
Analyze Competition
Keep an eye on your competitors. As your marketing agency, we will closely evaluate what your competitors are doing in the search engines. By identifying strengths and weaknesses in their online advertising efforts, we will be able to develop a smarter approach for your campaign and ad copies.
Ad Creation
Develop effective search engine ads. For every ad, we write the headline and ad copy, create ad groups, choose the best keywords, and target the ads at specific keywords. We will also perform A/B testing for the ads to identify high-performing ads.
Monitor Your Ads & Optimize
Identify low-performing areas of your ad campaigns fast. Our PPC agency will keep an eye on your campaign daily. If results begin to decline, we will detect it immediately and pause low-performing ads. In addition, we can launch new ads to keep the results coming in.
Reporting & Communication
Understand how your paid search advertisements are performing. Your PPC manager will prepare monthly reporting for you to review. In addition, we will install conversion tracking on your advertisements. This will report the amount of conversions we are generating with our PPC management services.
Why Choose PAS?
Plain and simple. We are Home Service PPC management experts
We've been managing home service PPC campaigns nonstop for over a decade. By focusing solely on the home services market we've developed keen insights on best-practices regarding ad copy, headlines, and keyword research specifically for your industry. Not many other digital marketing agencies can say this.
In addition, by limiting the number of PPC management clients we serve, you can be assured that your campaigns are getting the daily attention they need to maximize profitability for your company.
Don’t spend your precious time trying to figure out the best tactics and strategies needed to compete in the ultra competitive home services marketplace. You have a business to run. Let us handle all of that for you.
